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5 Best Photo Editing Apps for Business
Photo editing apps can give your photos that professional look you are striving for.
Photos that have a professional look help your business gain credibility with consumers.
Not all photo editing apps are created equal. Some are better than others in areas like filtering, retouching and adding color.
This article is for business owners looking for an app to make their social media photos look the best they can.
A strong social media presence is crucial in today’s digital world. However, posting just anything on your accounts is not enough. A profile filled with low-quality photos will displease your consumers and could even hurt your credibility as a brand, but posting professional-looking photos to your social media accounts and website is a surefire way to gain a following.
You don’t need to be a trained photographer with expensive equipment to up your photo editing skills; all you need is a smartphone or device with a decent camera and some of these great (and affordable) apps. Here are 12 apps you should consider using to add that professional look and feel to your photos.
1. VSCO
Best app for: Filters
Price: Free
Features:
Wide range of filters
Basic editing capabilities like exposure, contrast, saturation, temperature and fade
Syncing across multiple devices
VSCO – or Visual Supply Company – is one of the most popular photo editing apps. Small businesses can use the platform, which lets users create a profile and share photos, to increase their online presence.
In terms of editing, VSCO provides a great selection of filters and basic editing capabilities such as exposure, contrast, saturation, temperature and fade. The editing control allows you to transform photos into engaging content.
The VSCO community provides users with a marketplace of ideas. You can follow other users and plan content that reflects major photo trends. VSCO is available for both iOS and Android, and it syncs across multiple devices, so you can edit photos from anywhere. VSCO’s free version includes 10 presets, basic editing tools, and the ability to explore other photos and share photos.
To upgrade, you can pay $19.99 per year for a VSCO membership, which includes more than 170 presets, advanced editing tools, and inspiring tips and tricks.
2. TouchRetouch
Best app for: Retouching
Price: $1.99
Features:
Remove unwanted elements (shadows, people, buildings, etc.) from your photos
Clone or duplicate items
Match backgrounds
Take tutorials for easy learning
One of the main highlights of TouchRetouch is its ability to remove unwanted items from your photos. Everyone has experienced this – you line up the perfect shot, only to see a trash can or group of people obscuring your shot. You can use TouchRetouch to remove these objects, presenting the subject of your shot how you want.
With TouchRetouch, you can remove unwanted elements like shadows, people, buildings, wires and spots in the sky. You don’t even have to do any work – you simply highlight an area with your finger and tap Go. You can use this app to perfect other elements of your photos as well. You can use the clone stamp tool to fill in any gaps, duplicate elements or match backgrounds. The app also comes with some tutorials, so you can learn how to use the program and understand different guidelines for photo editing. TouchRetouch is available on both Android and iOS for $1.99.
3. Snapseed
Best app for: Precise editing for beginners
Price: Free
Features:
Wide range of tools (brush, healing, HDR, perspective tools, cropping, rotating, etc.)
Wide range of filters (including personal features to save for later)
Autocorrect for beginners
Snapseed is a Google product with more than 25 tools and filters for editing photos, including healing, brush, HDR and perspective. These tools give you the power of precise editing to create professional-looking photos. The brush tool, for example, can be used to edit a specific object or area of a photo instead of the entire frame. You can also save your favorite filters and automatically apply them to later photos, which allows for quick editing on similar photos for your small business.
If you don’t have a lot of experience editing photos, Snapseed provides an autocorrect feature that adjusts colors, exposure and contrast to make your photos sharper and more compelling. Other tools and features include cropping, rotating, tuning, and creating double-exposure photos, which blend two images so you can choose and edit blend modes. Snapseed is a free service available for Android and iOS.
4. Mextures
Best app for: Creative business owners
Price: $1.99
Features:
Textures, light leaks, gradients
Standard editing tools
Nondestructive workflow
Filter stacking
Saving/editing for personal formulas
Inspiration feed
Mextures allows you to apply textures, light leaks and gradients to your images. It has a nondestructive workflow, so you can adjust and edit photos at any stage of the editing process and not worry about your file’s quality diminishing. Mextures is ideal for creative business owners looking to create engaging, heavily edited photos. The app’s robust services include more than 150 textures, the ability to stack infinite filter layers, and standard editing tools such as exposure, contrast and tint.
You can save and edit your own formulas, so it’s easy to apply the same mixture of adjustments to multiple photos. Mextures also offers an inspiration feed, where you can curate and view photos to develop new ideas. The app gives you the option to instantly connect with photographers in the inspiration feed on Instagram. Mextures is available for $1.99 on iTunes, but it also requires some in-app purchases to use certain features.
5. Adobe Photoshop Express
Best app for: Adding text to photos
Price: Free
Features:
Standard editing and photo adjustment tools
Text adding and overlaying
Option to save personal formulas
Resizing and blending
Adobe Photoshop Express is the mobile version of Photoshop, Adobe’s flagship photo editing software. Unlike Photoshop, however, Express is a free service. In addition to standard editing and photo adjustment features like cropping, auto-fixing and brush tools,
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